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Pre-order Bonuses

For the Advance Community

If you’re here, you’re already part of this
conversation. These order bonuses are a
way to invite you a little deeper into the
ideas behind the book. This isn’t about
discounts. It’s about access.

Already ordered? Claim your bonuses here.

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Why order?

Advance brings together leaders committed to advancing women in business. One overlooked barrier to women’s participation and progression is women’s health. Orders signal to booksellers, media, and publishers that this conversation is worth having. When you order, you’re not just buying a book. You’re helping surface the blind spot in women’s health

Choose your level of access

Individual

Buy 1 Book

Perfect if you want to go deeper without going bigger.

Access to the “Investors Lounge”
A private online conversation where Maryann unpacks the ideas behind the book and answers reader questions (view-only).

The Blindspot Investor Glossary
A short guide explaining venture capital, startups, and angel investing in women’s health in clear, accessible language.

Group

Buy 10 Books

Perfect for leadership groups, small teams, and book clubs exploring the ideas together.

Founder Stories Bonus Chapter
Extended interviews and insights from founders building the next generation of women’s health innovation.

Book Club Participation
Four live Zoom sessions with Maryann — a guided book club where you'll work through the framework together and get your questions answered directly

Corporate Gold

Buy 200 Copies

Best for organisations who want to go deeper with their leadership teams

Everything included in Levels 1 and 2

Corporate Discussion Toolkit
A structured framework designed to help teams and leadership groups explore the themes of the book together.

Corporate Conversation Session (Virtual)
Maryann will host a private virtual discussion for your organisation exploring the key themes behind The Billion Dollar Blindspot.

Launch Support Recognition – Gold Partner
Your organisation will be acknowledged as supporting the conversation around women’s health innovation.

Corporate Platinum

Buy 1000 Copies

Best for organisations who want to lead the conversation on women’s health

Everything in Level 1 & 2 & 3

Live Speaking Event (In Person)
A keynote-style talk for your organisation, employee resource groups, or a leadership event hosted by your organisation.

Launch Support Recognition – Platinum Partner
Your organisation will be acknowledged as supporting the conversation around women’s health innovation.

Half the world’s population. One of healthcare’s largest untapped markets.

What This Book Is About

For decades, women’s health has been systematically under-researched, under-measured, and under-capitalized because the system never treated it as a serious market.

After two decades inside global wealth management allocating billions in capital, investment strategist Maryann Selfe began noticing a striking pattern: while investors debated the future of healthcare innovation, women’s health rarely appeared in investment frameworks or asset-allocation discussions.

In The Billion Dollar Blindspot, she uncovers how this oversight created a massive disconnect between women’s health needs and where capital flows, and shows readers how this hidden market emerged, why it is now accelerating, and how to recognize the investment opportunities forming as women’s health innovation finally begins to catch up.

Half the world’s population. One of healthcare’s largest untapped markets.

What This Book Is About

For decades, women’s health has been systematically under-researched, under-measured, and under-capitalized because the system never treated it as a serious market.

After two decades inside global wealth management allocating billions in capital, investment strategist Maryann Selfe began noticing a striking pattern: while investors debated the future of healthcare innovation, women’s health rarely appeared in investment frameworks or asset-allocation discussions.

In The Billion Dollar Blindspot, she uncovers how this oversight created a massive disconnect between women’s health needs and where capital flows, and shows readers how this hidden market emerged, why it is now accelerating, and how to recognize the investment opportunities forming as women’s health innovation finally begins to catch up.

FAQs

About The Book

What This Book Explores

This book is not a call for charity. It is a book about mispricing. When a category of healthcare affecting half the population remains under-researched, under-measured, and under-capitalized, the result is not only unnecessary suffering. It is market inefficiency. Inside the book you will meet founders building breakthrough diagnostics and treatments, investors who saw the opportunity early, and the forces now reshaping women’s health into one of the most compelling growth markets in healthcare.

Who This Is For

This Page Is For You If…

• you are part of the Advance community• you are interested in healthcare innovation and leadership• you want to understand how capital shapes what gets built• you want to bring this conversation into your organisation or network

Community

For the Advance Community

Advance has always focused on leadership, visibility, and expanding opportunity. The ideas in The Billion Dollar Blindspot sit at the intersection of those themes. The book explores how systems evolve, how innovation happens, and how overlooked areas can become the next frontier of opportunity. These bonuses are designed to help the Advance community explore these ideas together through discussion, learning, and shared insight.

FAQ's

Frequently Asked Question

How do I claim my bonuses?
After pre-ordering the book on Amazon, return to this page and submit your order confirmation through a short form. Once your order is verified, the bonuses will be delivered to your email according to the bonus level.
Yes. The 200-copy and 1000-copy options are designed for organisations and corporate communities. Contact us for bulk orders
Yes. A recording will be made available afterwards.
Bonuses will be delivered in stages, with some available immediately after claiming and others around the book launch.
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Bring This Conversation Into Your Organisation

Pre-order the book.Start the conversation.Explore the ideas together.

Claim your order bonuses

Once you have ordered your copy on Amazon, return here to claim your bonuses. Simply submit your order confirmation and the number of copies you purchased. Your bonuses will then be delivered to your inbox.

Help Surface the Blind Spot in women’s health

Once you have ordered your copy on Amazon, return here to claim your
bonuses. Simply submit your order confirmation and the number of copies you
purchased. Your bonuses will then be delivered to your inbox

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